Marketing Associate (Finance)

We are seeking a driven and detail-oriented marketing professional with a strong background in event management to elevate our brand presence and drive lead generation. The ideal candidate will have at least five years of experience in a fast-paced environment such as technology, professional services, or financial services. This role is instrumental in shaping our event strategy and delivering measurable business outcomes.

Note: This position is hybrid in our New York office.

Day-to-Day responsibilities:

Strategic Event Management

• Conceptualize and execute high-impact events aligned with sales and marketing objectives.
• Design immersive brand experiences that resonate with target audiences and showcase our capabilities.
• Manage end-to-end event logistics, ensuring seamless execution and cost-efficiency.
• Collaborate with Business Unit Marketing leads and global colleagues on key initiatives.
• Build strategic partnerships to co-create impactful joint events across service lines, identify cross-selling opportunities within events.
• Coordinate with the broader marketing team to complete detailed event briefs and manage campaigns.
• Modernize branded inventory in alignment with marketing initiatives.
• Assist with Company Store inventory management and fulfillment of internal requests.
• Develop and maintain a robust vendor network across the U.S.
• Stay current on emerging technologies and trends to enhance event effectiveness and lead generation.

Data & Analytics

• Establish and track key performance indicators (KPIs) to measure engagement, conversion, and revenue impact.
• Analyze event data to uncover trends, optimize future events, and quantify ROI.
• Partner with sales teams to develop lead nurturing strategies and drive follow-up actions.
• Create and manage event campaigns in Salesforce, tracking leads through the sales funnel.
• Monitor and report on event performance using Salesforce data, including invites, registrations, attendance, and lead generation.

Desired traits:

Experience

• 5+ years of proven success in marketing and event management, preferably within professional or financial services.
• Proficiency in Salesforce, including campaign creation, lead tracking, and reporting.

Skills & Abilities

• Exceptional written and verbal communication skills with the ability to convey complex ideas clearly.
• Strong analytical mindset with the ability to derive actionable insights from data.
• Demonstrated ability to manage a centralized event calendar, evaluate sponsorships, and promote events across channels.
• Self-starter with a passion for innovation and continuous improvement.
• Experience with Monday.com, Salesforce, and Eloqua is preferred.

About Kroll

Join the global leader in risk and financial advisory solutions-Kroll. With a nearly century-long legacy, we blend trusted expertise with cutting-edge technology to navigate and redefine industry complexities. As a part of One Team, One Kroll, you'll contribute to a collaborative and empowering environment, propelling your career to new heights. Ready to build, protect, restore and maximize our clients' value? Your journey begins with Kroll.

In order to be considered for a position, you must formally apply via careers.kroll.com.

We are proud to be an equal opportunity employer and will consider all qualified applicants regardless of gender, gender identity, race, religion, color, nationality, ethnic origin, sexual orientation, marital status, veteran status, age or disability.

The current salary range for this position is $50,000 to $90,000

#DNIJoin the global leader in risk and financial advisory solutions-Kroll. With a nearly century-long legacy, we blend trusted expertise with cutting-edge technology to navigate and redefine industry complexities. As a part of One Team, One Kroll, you'll contribute to a collaborative and empowering environment, propelling your career to new heights. Ready to build, protect, restore and maximize our clients' value? Your journey begins with Kroll.